In today’s rapidly evolving digital landscape, the world of E-commerce has revolutionized the way businesses operate and interact with consumers. This book, E-Commerce Sales and Distribution, aims to provide a comprehensive understanding of the key strategies, challenges, and innovations driving the growth of online sales and distribution channels.
 
Authored by Dr. S. L. Sobiya and Dr. N. A. Arshiya Afrin, both seasoned experts in the fields of E-commerce, Marketing, and Strategic Finance, this work draws from their vast academic and practical experience. It offers valuable insights into the dynamic interplay between sales techniques, distribution strategies, and the digital tools reshaping the marketplace.
 
Whether you are a student, professional, or business owner, this book serves as a guide to navigating the complex yet exciting world of E-commerce, helping readers develop a deeper understanding of how to effectively engage with modern sales and distribution models.
We hope this book inspires a new generation of entrepreneurs, scholars, and industry professionals to innovate, adapt, and succeed in the ever-changing world of E-commerce.